Silicone System Delivers Sensory Edge

SILICONE SYSTEM DELIVERS SENSORY EDGE:
SHIN-ETSU SILICONES INTRODUCES NEW EMULSIFIERS, EMOLLIENTS, AND ADDITIVES FOR FORMULATORS.
Akron, OH− June, 2011
A pioneer in the field of silicones for personal care products, Shin-Etsu Silicones of America (SESA: A U.S. subsidiary of Shin-Etsu Chemical Co. Ltd., Japan) has recently developed a new generation of cosmetic silicone system products that collectively, and independently, offer formulators distinct characteristics that deliver key stability, functionality, and sensory advantages based on their application for a wide variety of cosmetic products.